NeVerMind Apothecary

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It all began with a quest to create the perfect red holographic nail polish. After months of frustration searching for a true red—only to find shades that leaned too pink, orange, or maroon—I decided to take matters into my own hands. What started as a simple experiment quickly became a full-blown passion as I discovered the joy of crafting nail polish. Through countless hours of testing and refining formulas, I finally achieved what I’d been dreaming of: the ultimate red holographic polish.
But I didn’t stop there. The more I explored, the more I fell in love with the art of creating unique, high-quality nail polishes. I realized there was a space for something different—polishes that were not only bold and beautiful but also embodied a sense of individuality, magic, and creativity. That’s when NeVerMind Apothecary was born.
Est. in Chicago, IL, 2016
